Adam from Xander&Bow and I have worked on many different projects together, forming a strong working relationship that flourishes on open discourse and thinking through challenges as if there were no boundaries.
For Xander&Bow, he was struggling to put into words the values and origins of the brand, which began as a celebration of his two children, and he brought me in to workshop with him, the ideas and language that he wanted to communicate. The solutions we came up with can be succinctly seen in the text on the About Us page of their website.
Xander&Bow is doing incredibly well, you may see their cases in the hands of celebrities and I regularly see them being held on the train and the tube. TK Maxx recently chose them as their sponsored product for Aug 2018.
Check out Xander & Bow's products on their website